September 26th, 2013       Posted by Frederik       Display Comments

A nice article courtesy Awards Daily: $240,000 in 4 theaters; PSA (per screen average): $60,000 Though not unheralded, this new comedy from Nicole Holofcener (“Please Give,” “Friends With Money”) was not expected to open among the top platform grosses for the year, nor to be so clear a winner over “Rush.” It turns out to be Fox Searchlight’s top limited opener since “The Tree of Life” (the company often opens its top films like “Black Swan” and “The Descendants” in more than two cities). This ranks as the third best limited opening of the year (after “Blue Jasmine” and “The Place Beyond the Pines”). Read the complete article and more reviews here.




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