Watch out, Gwyneth Paltrow – Toni Collette might just give you a run for your money. In a PEOPLE exclusive video ahead of the release of Knives Out, Collette, one of the film’s stars, channels her inner Goop founder in a hilarious parody introducing Flam, a wellness and lifestyle website, through the eyes of Collette’s character Joni Thrombey. “Flam, it’s a word, but it’s more than a word. It’s a whole new way of being,” Joni says in the video as she promotes her beauty and wellness empire. “Flam, where life, love and the pursuit of perfection doesn’t have to be torture.” While Collette’s character takes inspiration from Paltrow, her costars Jamie Lee Curtis and Michael Shannon also star in similar Rian Johnson-commercials in character as Joni’s siblings, Linda and Walt Thrombey, respectively. “You might have heard it’s a frightening time for real estate but here are the facts,” Linda says. “There’s never been a better time to buy a house or a better team to make your dreams of homeownership come true.” She adds, “Thrombey Real Estate is ready to help you make a killing in the market. Because buying a house shouldn’t have to be scary.” In his commercial, Walt takes the reins of the family’s crown jewel, Blood Like Wine Publishing, and announces an exciting turn for the company’s future: films, TV shows and licensing of some of the most famous books written by the family patriarch Harlan Thrombey (Christopher Plummer). “The next great chapter of Blood Like Wine Publishing starts here. Together, we’re in a for killer future,” Walt says. The film, also directed by Johnson, stars Chris Evans, Daniel Craig, Ana de Armas, Don Johnson, Edi Patterson and Katherine Langford. The story follows Craig as Det. Benoit Blanc as he investigates the death of Harlan, the patriarch of his eccentric and combative family. Knives Out is in theaters Nov. 27.

Lionsgate has released a second theatrical trailer for Rian Johnson’s upcoming “Knives Out”, which is as entertaining as the first look at the much-anticipated film. There are a couple of brief new scenes with Toni, the first giving us a better ear on her lifestyle-guru-valley-girl accent. Alongside the new trailer, a bunch of character posters have been added as well.

Lots and lots of additional video clips from the 44th Toronto International Film Festvial’s premiere and subsequent promotion of Rian Johnson’s “Knives Out” have been added to the archives, including some fantastic new pictures and clips. Let’s start with the videos:

The film’s extensive cast split up in half for interviews with Entertainment Weekly, The Wrap, The Hollywood Reporter and Variety Studio. Toni was part of the interview group consisting of Rian Johnson, Chris Evans, Ana de Armis and Christopher Plummer – and received universal praise from her colleagues. Chris Evans called her performance in “Hereditary” the best of the last decade and director Johnson praised Collette as one of the best actresses on the globe. So you’ll see a lot of flattered reactions in the videos. Next up are photoshoots that were taken from the cast by various news outlets, including most of those mentioned above. For a complete list of additions, check the update boxes above and below.

Also from Entertainment Weekly, here’s a nice bit from the Toronto promotion of “Knives Out”. Toni Collette was robbed of an Oscar nomination for Hereditary. This is a fact, but we suppose you need some sort of proof beyond her tour de force performance as an unhinged mother who maybe wants to throw her son out a window in the horror hit. So, don’t believe us. Believe Chris Evans, the moral compass of America held together by chiseled abs of steel. When asked to recommend a movie everyone should see from the past decade, the retired Captain America actor immediately turned to the woman sitting next to him on the couch in EW and People’s TIFF video suite. “Can we say Hereditary?” he said, nodding to his Knives Out costar. “I’m not joking,” Evans continued. “I really do feel like the horror genre is one of those genres that’s been undermined. Most horror [movies], everyone’s like, ‘What’s that sound? I have to explore it.’ I want to see a movie where someone is scared to the bone because they heard that, not to explore it for the sake of the engine of the plot.” Hereditary, the first feature film from Midsommar director Ari Aster, starred Collette as Annie, who along with her family quickly begins to unravel after the death of her mother, as increasingly strange occurrences befall them. Speaking directly to Collette, he said, “Hereditary had a few of those scenes where you did things that I wish I saw in horror movies where you were losing your s—.” Evans shouting “I’m giving you the decade nod!” is the #HereditaryContent “Film Twitter” needs right now.

Rian Johnson’s Agatha Christie-inspired whodunnit “Knives Out” made its world premiere on the Toronto Movie Competition, and fest-goers are consuming up this story of wealthy individuals gone murderously insane. Opening November 27 from Lionsgate, “Knives Out” is written and directed by Johnson, final seen behind the digital camera on “Star Wars: The Final Jedi,” marking a return to unique type. The movie boasts an embarrassingly wealthy top-drawer forged, together with Daniel Craig, Chris Evans, Ana de Armas, Jamie Lee Curtis, Toni Collette, Don Johnson, Michael Shannon, Lakeith Stanfield, Katherine Langford, Jaeden Martell, and Christopher Plummer.

IndieWire critic David Ehrlich equally gushed over the movie in his evaluation. “Rian Johnson’s “Knives Out” – a crackling, devious, and massively satisfying old-school whodunnit with a contemporary twist – needs you to know that it takes place on the planet of right this moment. Actually, it needs you to know that it needs you to know. Hardly a minute goes by with out some reference to the right here and now of all of it. When legendary crime novelist Harlan Thrombey is discovered useless the morning after his 85th birthday, it’s as if the previous dies with him and the current comes speeding in to interchange it, keen to assert the inheritance to which it all the time felt entitled.”

Rian Johnson’s “Knives Out” has been picked up for Germany by the newly established distribution company owned by New York-based private equity group KKR. Fred Kogel’s rapidly growing, but still unnamed, German independent production and distribution operation has taken all rights for Germany and Austria on the all-star whodunnit, which stars Daniel Craig, Jamie Lee Curtis, Chris Evans, Toni Collette, LaKeith Stanfield, Michael Shannon, Ana de Armas and Christopher Plummer. In the United States, the whodunnit will be screened at this year’s Fantastic Fest. Don Johnson is slated to be in attendance at the fest which kicks off in Austin September 19 and continues through September 26. “Knives Out” will receive its world premiere at the Toronto International Film Festival in September. It was announced Monday that it would receive its European premiere with a gala presentation at the BFI London Film Festival on Oct. 8. The movie comes from Lionsgate and MRC, and pays tribute to mystery mastermind Agatha Christie. It revolves around the family of crime novelist Harlan Thrombey (Plummer) who are all suspects after the author is found dead. Debonair detective Benoit Blanc (Craig) is enlisted to investigate, sifting through a web of red herrings and self-serving lies to uncover the truth with the help of his partner (Stanfield). It opens through Lionsgate in the U.S. on Nov. 27.