Posted on June 10th, 2018 by Frederik

According to Forbes, A24’s Hereditary scored a record-breaking opening weekend for the indie distributor. The acclaimed (and pretty darn good) family horror melodrama, starring Toni Collette (in an Oscar-worthy turn), Gabriel Byrne and Ann Dowd, earned $13 million over the weekend. For comparison, The Witch earned $8.8m in its opening weekend and It Comes At Night earned just $5.9m in its debut Fri-Sun frame last summer. Hereditary is a somewhat more commercial flick than the period piece chiller and the post-apocalyptic tragedy, but this I remain impressed. Sure, the CinemaScore grade is a D+, but that’s par for the course for arthouse horror. Heck, for a movie like this, earning an “F” would have been a badge of honor. At least folks showed up in greater numbers than for mother! and Annihilation. Unless it has an awful multiplier, it’s going to end up becoming one of A24’s biggest domestic earners. Even a 2.33x multiplier (like It Comes at Night) would give the $10 million Sundance sensation a $30m domestic total, making it A24’s second-biggest domestic grosser. Legs like The Witch ($25m from an $8.8m debut) would put the flick at $36m, between Moonlight ($27m) and Lady Bird ($48m). No, this isn’t a conventional year-end Oscar picture, but Collette might sneak in there if A24 wants to spend the money.



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